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Tristan "Mack" Wilds Pop-Up Loft In Soho

For 10 days Cool World Agency & ReMiFa Music custom built a "pop-up" space for actor Tristan Wilds to promote his SONY release album "New York A Love Story". The space was fit with a round the clock DJ, projection screen TV, a bedroom with a king-size bed, chandeliers made from Air Jordans and an open bar every night. Debuting during MTV Awards week, Mack's House was visited by Hot 97 DJ, Angie Martinez, the Roots famed drummer Questlove, Busta Rhymes, singer, Luke James, Kelly Rowland and more. 

Between the week of 8/21 – 8/27 Tristan's social media statistics were as follows:

Twitter: +159%

Instagram: +249%

Facebook: +200%

Jamie Foxx
Jamie Foxx

Foxx released his second studio album, Unpredictable, in December 2005. It debuted at #2, selling 598,000 copies in its first week. The following week, the album rose to #1, selling an additional 200,000 copies. To date, the album has sold 1.98 million copies in the United States, and was certified double Platinum by the RIAA. The album also charted on the UK Albums Chart, where it peaked at #9. Foxx became the fourth artist to have won an Academy Award® for an acting role and to have achieved a #1 album in the U.S. (The other three to accomplish this feat were Frank Sinatra, Bing Crosby, and Barbra Streisand.)

 

Tyrese Gibson
Tyrese Gibson

On December 12, 2006, Tyrese released his fourth studio album Alter Ego, his first double disc album. It was also his first album in which he debuts his rap persona. The first single off the album was "One" debuting on the Hot R&B/Hip-Hop Songs chart at #26.

Tristan "Mack" Wilds
Tristan "Mack" Wilds

Tristan Wilds is an American actor and Grammy-nominated recording artist. He is best known for his roles as Micheal Lee on the HBO original drama series The Wire and as Dixon Wilson on the CW drama series 90210.

In April of 2013, mega-producer Salaam remi (Amy Winehouse, The Fugees, Nas) called on CWA to discuss the launch of his new label Louder Than life/ReMiFa Music and the development of his newest signing Mack Wilds aka Tristan Wilds.

During the summer of 2013 Cool World Agency constructed an aggressive yet creative marketing strategy, progressively targeting a local-regional-national audience. CWA shot upfront content for half of the album, took meetings with every major music network, created an audacious week-long Pop-Up experience inviting every fan, street level DJ and indie blogger to support our developing story. On July 4th, CWA guided the launch of Mack Wild's 1st single "Own It" from the debut album, "New York A Love Story" with distribution by SONY Music. The album released on September 30, 2013. By November, Wilds received his first Grammy Award nomination for Best urban Contemporary Album at the 56th Grammy Awards to be held on January 26, 2014. "Own It" continued to climb the charts as "Mack Wilds" climbed to stardom.

 

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Screen Shot 2017-08-23 at 9.26.43 PM.png
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Screen Shot 2017-08-23 at 9.24.29 PM.png
Screen Shot 2017-08-23 at 9.27.19 PM.png
Tristan "Mack" Wilds Pop-Up Loft In Soho
Jamie Foxx
Tyrese Gibson
Tristan "Mack" Wilds
Tristan "Mack" Wilds Pop-Up Loft In Soho

For 10 days Cool World Agency & ReMiFa Music custom built a "pop-up" space for actor Tristan Wilds to promote his SONY release album "New York A Love Story". The space was fit with a round the clock DJ, projection screen TV, a bedroom with a king-size bed, chandeliers made from Air Jordans and an open bar every night. Debuting during MTV Awards week, Mack's House was visited by Hot 97 DJ, Angie Martinez, the Roots famed drummer Questlove, Busta Rhymes, singer, Luke James, Kelly Rowland and more. 

Between the week of 8/21 – 8/27 Tristan's social media statistics were as follows:

Twitter: +159%

Instagram: +249%

Facebook: +200%

Jamie Foxx

Foxx released his second studio album, Unpredictable, in December 2005. It debuted at #2, selling 598,000 copies in its first week. The following week, the album rose to #1, selling an additional 200,000 copies. To date, the album has sold 1.98 million copies in the United States, and was certified double Platinum by the RIAA. The album also charted on the UK Albums Chart, where it peaked at #9. Foxx became the fourth artist to have won an Academy Award® for an acting role and to have achieved a #1 album in the U.S. (The other three to accomplish this feat were Frank Sinatra, Bing Crosby, and Barbra Streisand.)

 

Tyrese Gibson

On December 12, 2006, Tyrese released his fourth studio album Alter Ego, his first double disc album. It was also his first album in which he debuts his rap persona. The first single off the album was "One" debuting on the Hot R&B/Hip-Hop Songs chart at #26.

Tristan "Mack" Wilds

Tristan Wilds is an American actor and Grammy-nominated recording artist. He is best known for his roles as Micheal Lee on the HBO original drama series The Wire and as Dixon Wilson on the CW drama series 90210.

In April of 2013, mega-producer Salaam remi (Amy Winehouse, The Fugees, Nas) called on CWA to discuss the launch of his new label Louder Than life/ReMiFa Music and the development of his newest signing Mack Wilds aka Tristan Wilds.

During the summer of 2013 Cool World Agency constructed an aggressive yet creative marketing strategy, progressively targeting a local-regional-national audience. CWA shot upfront content for half of the album, took meetings with every major music network, created an audacious week-long Pop-Up experience inviting every fan, street level DJ and indie blogger to support our developing story. On July 4th, CWA guided the launch of Mack Wild's 1st single "Own It" from the debut album, "New York A Love Story" with distribution by SONY Music. The album released on September 30, 2013. By November, Wilds received his first Grammy Award nomination for Best urban Contemporary Album at the 56th Grammy Awards to be held on January 26, 2014. "Own It" continued to climb the charts as "Mack Wilds" climbed to stardom.

 

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